10 Years Together. A New Chapter with Global Brands.

In February 2026, it will be 10 years since Kontinua, a traditional Czech manufacturer of sourdough and ingredients for bakers, became part of the global Lesaffre Group. A decade that brought investments, growth, and above all, a stable partnership with the baking community in the Czech Republic. And with this milestone comes another step forward.

The Kontinua brand is coming to an end. The quality and people remain.

From February 2026, the products you know under the Kontinua brand will appear under the global brands of the Lesaffre Group:

  • Livendo – Sourdough
  • Inventis – Baking Mixes
  • Magimix – Improving

The change only affects the logo, the graphic design of labels and product sheets. The essential remains: recipes, quality, composition, and the people who develop and manufacture your products.

The same team, the same production in Stará Boleslav

Your mixes and sourdough will continue to be created where they have always been, in the production facility in Stará Boleslav. Under the hands of the same team of technologists who know the needs of bakers and have been fine-tuning the recipes with them for years. Continuity is not about the logo. It’s about the people, know-how, and partnership you can rely on going forward.

Why this step?

The transition to global brands is a logical step. It enables better system integration, simpler communication within the international group, and above all, clearer orientation in the portfolio according to the product’s function. More than half of our production is already exported to a total of 15 countries, which provides another reason for global brands that will facilitate orientation and strengthen the support of Lesaffre’s brands proven over decades.

For you, this means:

  • Access to innovations that have proven successful in other markets
  • Stronger support from a global brand with decades of experience
  • The same quality and functionality you expect from your suppliers

Most of you already know the Livendo, Inventis, and Magimix brands, many of which have been part of your production for years alongside Kontinua products. The transition is therefore not a leap into the unknown, but a natural unification under clearly distinguished brands.

Ten Years of a Shared Recipe

When Kontinua became part of Lesaffre in 2016, it was not just an acquisition. It was the beginning of a partnership that brought investments in production, which has increased several times over the years, an expansion of the product range, and above all, the certainty of a stable supplier with a global background and a local approach.

Much has changed in these 10 years. Trends, technologies, customer expectations. But one thing remains: the need for a reliable partner who understands your craft and helps you grow.

What changes for you?

Only two things:

  • Products will be found under new brands: Livendo, Inventis, Magimix
  • Labels and product sheets will have a new design

Everything else remains:

  • Your sales representative
  • Technical support
  • Quality and recipes
  • Production in Stará Boleslav
  • The team you know

We’re changing the logo. Not what we do.

Do you have any questions about the transition?
Our sales team is available to you at EN.Lesaffre.cz | Sales Team